1). A leader in automotive dealership software solutions, ran a yearlong sales incentive program in 2006, with the top regional sales managers winning a trip to the 2007 Kentucky Derby. The incentive program was so successful, over 70 of their top sales managers and their guests were awarded the trip.

The winners were treated to three nights in Louisville, enjoying the sights and sounds of Derby Weekend. Esoteric Sports customized the experience with tours to thoroughbred horse farms, a bourbon distillery and an awards dinner.

The program was so successful, that management has requested Esoteric Sports run the program again this year!

2). Enjoying the 50th running of the Daytona 500, were six lucky automobile technicians and their guests. Our client structured a sales contest that gave the techs the opportunity to win prizes when they made qualifying purchases in one of three product categories.

With each part ordered, technicians received an entry ticket to win the trip for two to the race: including airfare, hotel, race tickets and all transfers- arranged by Esoteric Sports. The trip was a rousing success! Here's one tech's e-mail to us after he returned home:

"Thanks for providing my wife & I a fabulous trip... -- wife is still talking about the great time! thanks for all your effort to make it a trip to remember..."

Call us at 1.800.321.8008 and we'll design a sports travel incentive program sure to motivate your employees and that leads to increase in profits!